Tush Magazine Gum
Série photo et vidéo pour TUSH Magazine
Photo serie and video for TUSH Magazine
This staging of the female body allows me to question our relationship to social media and the internet. Do social media become a place of free expression, an outlet, a way to sublimate our bodies and our sensualities? Are they a place that tries to fill our narcissism, our endless quest for unhealthy attention since we are never enough?
Evoke our feminine, beautiful, sensual and perfect body wrapped in imagery shot in film and digital for the video. Give a dreamlike and powdery aesthetic with these flowers too, slightly offset as if to tell a slightly disturbed dream since it describes the broken world in which we live.













creative director & photographer & director @helenemastrandreas
stylist @laureorsetprelet
make up artist @marieke_thibaut
assitant make up @directed_by_jeanne
hairstylist @chatchatduloup
set design @jimmecloo @bigtime.studio
production @collection.globalparis @mathieucacheux
studio @studiojacquesparis
assistant photo @mit.jarouble
dop & color grading @lucieternisien
drawings @tlbb75
editing @vincentfleischmann
music “Being here” by @iamjenys on @highheal00
font Pilolawa by @studiotriple_ & @antonmoglia on @velvetyne_type_foundry
Thanks @paulinescottodicesare
talents:
Sophia Lang @sophialang
Laura @lolojoyy @mlleagency Rose @rrrabia__
Sarah Megan @sarahmeganallouch Iris @sillyyat